The American Entrepreneur

Mastering the Art of the Cold Call: Lessons from David Rosen

David Rosen, Mike Kauffelt, Peter Morici

Think about your cold-calling process.  How effective is it? What mistakes do you make?  Chances are, David Rosen has made those mistakes, and learned from every single one of them.  David is a sales representative for Grove Street Brokers, a California-based wine distributorship, and he has hailed by many as the best cold-call sales representative in the country.  David joins “The American Entrepreneur” Ron Morris to discuss just how he earned that reputation, the most common mistakes that cold-callers make when “smiling and dialing”, and how to turn the most awkward situation into your newest customer.

Segments

  • Ron’s Rant: Front Page Producer

    “The American Entrepreneur” Ron Morris opens the show talking with a producer of the show, Rory Webb. Rory recently had an article featured as the cover story for the Pittsburgh City Paper, and Ron asks about the subject of the story - a local hip-hop artist.

  • OPEN TALK: Why Free Market Capitalism Works

    “The American Entrepreneur” Ron Morris hosts an open talk segment. He celebrates the birthday of his son, and later talks about free market capitalism and the private sector.

  • Mastering the Art of the Cold Call:  Lessons Learned From David Rosen

    Think about your cold-calling process. How effective is it? What mistakes do you make? Chances are, David Rosen has made those mistakes, and learned from every single one of them. David is a sales representative for Grove Street Brokers, a California-based wine distributorship, and he has hailed by many as the best cold-call sales representative in the country. David joins “The American Entrepreneur” Ron Morris to discuss just how he earned that reputation, the most common mistakes that cold-callers make when “smiling and dialing,” and how to turn the most awkward situation into your newest customer.

  • OPEN TALK:  The Stock Market Plunges Again….What Does It Mean?

    “The American Entrepreneur” Ron Morris hosts open talk in the segment, with a show clip from April 12, 2000, just a few days after the birth of his son. Ron also discusses the stock market plunge, as a preview for the upcoming discussion on the show.

  • U.S. Economy, Bond Rating, Credit Rating: Peter Morici Gets Fired Up

    “The American Entrepreneur” Ron Morris is joined by Peter Morici, of the University of Maryland. Topics include the stock market, the U.S. economy, and bond & credit ratings. Ron is later joined by “talk buddy” Mike Kauffelt, of Bill Few Associates, who also weighs in on the topics at-hand.

Full Episode

No transcript is available for this episode.

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