You are an American entrepreneur.  You have a great product.  You have clearly defined and reached your target market for this product within the United States.  But there’s no way your product can go global, is there?  How do you market your product over many different countries, dealing with many cultures, in many languages and through many communication avenues?  Karina Goldrajch and Angelika Blendstrup have the answer.  They’re with i-4D, a marketing firm that helps companies cross these overseas barriers, and they talk with “The International Capitalist” David Iwinski about the things you need to consider.

Also on the show:

Tervor Corson (Author: - “The Story of Sushi”) – Sushi is more than just “raw fish”, you know.  It’s a success story of a niche product that has expanded into an everyday global phenomenon, and Trevor has been there every step of the way to document its path.

Bill Abajian (Generex Biotechnology) – What do you do if your product of service doesn’t gain the necessary traction here in the U.S.?  You take it overseas, as Bill has successfully done with his medicinal treatments for Diabetes and other maladies.