Strategic Marketing For All: Dave Jones of Allegra Pittsburgh Sounds Off
Access to strategic marketing planning is no longer just for the “big guys.” Dave Jones, President of Allegra Pittsburgh will talk with “The American Entrepreneur” Ron Morris about strategic and cost-effective marketing solutions for small to medium size organizations. Dave will be joined by David Misra from the DePaul School for Hearing and Speech who will share how strategic marketing has changed the way they communicate with key constituents…and the positive results they expect to achieve. Plus, Jim and Rosemary Droney of Mt. Lebanon Office Equipment discuss the latest trends in the office furniture market, and what business owners can do to equip their staff and guests. And economist/“Talk Buddy” Jerry Bowyer talks to Ron about the latest happenings in the market, as well as how the behemoth industry that is “traditional” college education is rapidly becoming a thing of the past.
Segments
-
How to Get the Most Out of Your Office Equipment
“The American Entrepreneur” Ron Morris talks with Jim and Rosemary Droney of Mt. Lebanon Office Equipment about the latest trends in the office furniture and supply industry, and their various endeavors around the region, including doing the office supply outfitting for the new Consol Energy Center in Downtown Pittsburgh, the home of the Pittsburgh Penguins.
-
Jerry Bowyer Shares His Thoughts About Business and Leadership
“The American Entrepreneur” Ron Morris and his “talk buddy” Jerry Bowyer discuss a variety of issues, including Jerry’s take on how a country should be run, to his view on how to effectively explain “the real world” to children.
-
How Can a Business Use Strategic Marketing to Level the Playing Field?
“The American Entrepreneur” Ron Morris talks with Dave Jones of Allegra Pittsburgh, about his company, his place in the market, and how his company came to be. Also, Dave Misra of the DePaul School for Hearing and Speech, one of the primary clients of Allegra, joins Ron to discuss what Allegra provides to an organization like Dave Misra’s, one that needs to maximize the effectiveness of a limited budget.
Full Episode
No transcript is available for this episode.
